Something I read over and over in books about writing is the advice that you should write for your market. The suggestion is that you should read your target market and then write a story specifically for them. Or find an anthology and write a story which caters to exactly what they are looking for.
I don’t think this is always good advice.
If you have a zombie chick lit romance story bumping around in your head, and you find a chick lit zombie anthology seeking submissions, by all means write it. But if you force out a story just to get into the anthology, make sure it is up to your usual standard (assuming that standard is good, if you normally write badly then try to write a bit above your usual standard).
If you end up writing a bad (or worse, *boring*) story, and you miss out on the target market, then you may be stuck with an unsellable story. Even if you re-write it to fix all the boring bits, you might struggle to find another market that is looking for a zombie chick lit romance.
That’s why I think it is much better to write the stories you want to write, and then find markets for them. This is not to say that you should try to squeeze your sci fi story into a fantasy magazine, or to blindly send out your stories without knowing your target markets. Both these moves are big no-no’s in the mission to get yourself published. Rather, after you have finished writing the story that wants to be written, read widely and find the publisher who can give that story a home.
Having said all that, I must confess that two weeks ago I wrote a flash fiction story specifically for 100 Stories for Queensland, and was excited to see that it has been selected for the anthology! But as I said, if the story comes, write it, if you have to force it, maybe look the other way.